In this course we answer the question: why is it so important for a growing company to establish a research & development (R&D) process? We address the potential returns on investment (ROI) of creating a foundation for researching and developing new products or revenue streams, and the pitfalls of failing do so with intention.
Your course objectives:
- How to begin the research & development process.
- How to map out the entire user experience.
- How to iterate on a new concept.
Cureate Course: Formulating a Research & Development Process
We’re joined by industry expert, Chef Ruben Garcia, to discuss how to establish a creative process, and iterate on a new concept. As the former Creative Director of José Andrés’ ThinkFoodGroup, Rubén García oversaw the team responsible for award-winning concepts from Washington, DC to New York City to Los Angeles and Miami. As José Andrés’ right hand, García worked on menu development, quality control, special events and promotions and provided leadership to culinary teams. He also helped provide direction for Andrés´ creative projects including television programming, cookbooks and appearances.
We highlight tidbits of knowledge from our industry expert, along with Four Steps on how to achieve the Course objectives. Tune in to find out How To Establish a Research & Development (R&D) Process and Iterate on a New Concept.